Package that are Affordable
Creating, executing and optimizing your facebook ad campaigns
to generate brand engagement.
What We Do?
The 3 Stages of Customer Awareness Facebook breaks down each of these steps into campaign objectives in Ad Manager
This is when your customers are learning about your brand and products.
Your goal here is to connect with new audiences and make them aware of what you have to offer. These objectives are perfect for prospecting campaigns.
The objectives of the awareness phase are:
- Brand Awareness
- Boosting Your Posts
This stage is where people know about your business and are trying to decide whether they want to buy from you or a competitor.
Many marketers consider this to be the “lead generation” stage.
They often exchange useful and relevant information, called a main magnet, for the email address of a potential client (at least) in order to start building a relationship with the client.
Objectives for the Consideration stage include:
- App Installs
- Video Views
- Lead Generation
The conversion phase is where you specifically want a customer to act.
Ideally, to purchase something.
Facebook tracks all of these conversions, making them perfect for re-marketing campaigns, as this will make it easier for you to build an audience for your ads.
Objectives for the Conversion stage include:
- Catalog Sales
- Store Visits
₹ 9,999 Per Month
$ 150 Per Month
Post Boost Reaches Up to 8000 – 23000
Or Local Ads to 1,50,000- 3,00000
Or Page Likes Up to 2000- 5500
Or website Click Up to 1316- 3780
EXCLUSIVE OF ALL TAXES
₹ 14,999 Per Month
$ 200 Per Month
Post Boost Reaches Up to 15000 – 36000
Or Local Ads to 2,20,0000- 5,00000
Or Page Likes Up to 3000- 8988
Or website Click Up to 2800- 6000
EXCLUSIVE OF ALL TAXES
₹ 24,999 Per Month
$ 350 Per Month
Post Boost Reaches Up to 25000 – 70,000
Or Local Ads to 4,50000 – 9,00000
Or Page Likes Up to 6664- 19,200
Or website Click Up to 5000 – 14,000
Or Leads Reach Up to 95,200 – 2,71,600
EXCLUSIVE OF ALL TAXES
Frequently Asked Questions About Facebook Advertising Packages
Facebook Ads Cost: How Much Does Facebook Advertising Cost in India?
Mahto Softwares is one of the leading Facebook marketing companies in India. We offer three different Facebook marketing packages, exclusively designed to help our customers achieve their marketing goals with our Facebook advertising campaigns. The average monthly cost of our Facebook marketing services is from INR 9,999 to INR 24,999 per month. Read on to find out how much Facebook ads cost in India.
Social media should be part of any company’s digital marketing strategy. It is an essential means of sharing content, creating links and stimulating engagement. However, you miss the full potential of social media if you only use it for organic traffic.
Social ads allow you to reach your audience even more, often at low cost. You can then turn these users into subscribers and continue to market them.
However, if you want to do social media, there is one social platform in particular where you have to use ads: Facebook.
Facebook is by far the most popular place for social media marketing. Facebook is particularly popular with local advertisers and is now used by 62% of them – and with good reason.
Let’s see 10 reasons why so many brands advertise on Facebook and why you should be too..
#1 Facebook ads are affordable
Advertising on Facebook can cost as much as you want. You set your budget from the start and Facebook stops showing your ad when you reach this amount. The higher your budget, the more users you will reach.
#2 Facebook Ads Work
An eMarketer survey found that 96% of social media marketers consider Facebook to be the best social media platform for ROI. This is universal for B2C and B2B companies
#3 Your Audience is on Facebook
Not only do the people you want to target have Facebook accounts, they spend an average of 40 minutes a day on the platform. Over 2 billion users have an account and 1.55 billion access the platform each month.
#4 You Can Target Specific Users
Facebook has a wealth of information about its users. You can benefit by targeting only the people most likely to become your customers.
The platform allows you to specify criteria such as age, gender, location, job title, industry, marital status and interests. You also have the option of filtering by connections (for example, friends of users who already like your page) and behavior, which includes recent purchases and life events.
Another targeting option is to use similar audiences. These are made up of users similar to your current audience, which means there’s no need to guess demographics if you don’t have that information.
#5 Facebook Offers Retargeting
Another way to reach the right users is to retarget. This allows you to target users who have already visited your website, used your mobile app, or given you their email address. Because they already know your business, they are more likely to download premium content, start a free trial, or make a purchase.
#6 Ads Are Easy to Set Up
Facebook makes it easy to create an ad and guides you through the process of choosing the type of ad, defining your audience, and setting your budget and schedule.
However, although the process is simple, it is highly customizable. You can choose from a variety of ad formats, deliveries, and auction options.
For example, Facebook ads use a pay-per-click model, just like the majority of online ads, but pay per impression, like pay or pay per share are also options.
#7 Facebook Provides Useful Analytics
Advertising on Facebook allows you to reach users when they are not in a buying mindset. Rather than a limitation, it can be an opportunity. While your ads may be ineffective in promoting a sale, they can be useful in improving brand awareness and capturing development prospects.
Now this can make it difficult to measure the success of your ads. However, Facebook simplifies the process by providing you with information related to your goals. Many of them relate to social ROI – or how users reacted to your ads.
For example, in addition to data on impressions, audience and frequency, you receive information on likes, shares, comments, page likes and click rates. All these statistics are in real time, allowing you to make changes to your ads if necessary.
#8 You Can Add Custom Button
Most types of digital ads have a CTA button that leads to a landing page on the company website. This can be effective when users need more information before making a decision. However, this tends to result in only a percentage of users who actually provide you with their contact information.
With Facebook ads, you can send users to your website, but you also have other options. CTA buttons include Apply Now, Book Now, Contact Us, Download, Register and Learn More.
#9 Facebook Offers Video Ads
You’ve probably noticed that the majority of posts on your Facebook news feed are videos. Indeed, most users prefer to watch videos rather than read content. Facebook lets you create video ads to get more attention
#10 Ads Support Your Organic Strategy
Paying to reach can complement your organic strategy, especially when you are paying to increase posts. This is most effective when you think carefully about the posts you will turn into ads.
For example, ads give you the perfect opportunity to target specific users who will find a particular article very relevant. It’s likely that a percentage of these users share the post, which means that your content will be visible to more users without you having to pay for the reach.
Another way to use the ads is to access the people who would benefit from following your page. To do this, you must promote your best performing publications. Of course, the goal of an advertising strategy should never be simply to gain more likes for your page.
However, if you target relevant demographics, you will receive likes from users who will continue to interact with your posts. Once these users like your page, they will find all of this content organically.
A final option is to promote an event. By increasing the visibility of an event using a Facebook ad, it appears in users’ news feeds. If they choose to attend, your event will appear organically to their friends.